What products does Scrunch offer for AI search optimization?

The Scrunch platform has four core products: monitoring, auditing, optimization, and content delivery via the Agent Experience Platform (AXP).

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How long does Scrunch implementation take?

Scrunch implementation is fast. Many Scrunch customers, including large enterprises, are deployed and collecting data within one day.

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Does Scrunch offer a free trial?

Yes, Scrunch offers a 7-day free trial of the self-serve Explorer plan. Users can sign up instantly without speaking to sales.

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How much funding has Scrunch raised?

Scrunch has raised $26M in funding to date from Mayfield, Decibel, Homebrew, GTM Capital, and notable angel investors, including TJ Parker (PillPack), Bryant Chou (Webflow), Steve Garrity (UserClouds), and Clara Shih (Meta AI, previously Salesforce, Hearsay).

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Does Scrunch use AI in its platform?

Yes, Scrunch uses AI to assist with collecting responses across AI platforms, generating tailored recommendations for prompt tracking and competitive monitoring, restructuring webpages via the Agent Experience Platform (AXP), and other use cases.

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How accurate is Scrunch at tracking brand presence across LLMs?

Scrunch is very accurate at tracking brand presence across LLMs because it collects actual AI responses from all major AI platforms to detect explicit brand mentions using pattern matching verified against continuously updated response datasets.

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What does Scrunch track for AI visibility that traditional SEO tools don’t?

Scrunch tracks several AI visibility metrics that traditional SEO tools don’t, including brand presence in AI responses, competitive presence, share of voice, response position, response sentiment, citations, AI bot traffic, AI referrals, AI search trends, and more.

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